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Overview
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Application
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Book Your Call
Before You Book

Watch Ishan's 60-second message

Ishan recorded a short video explaining what this call covers and how to prepare. Watch before choosing your slot.

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Watch: What to expect on the call

"This isn't a sales call. It's a strategy session. Here's exactly what we'll cover." — Ishan Sharma, ICN & NBA Gold Medalist

▷ Replace with your Loom / YouTube / Vimeo embed

What happens on the call

0–5 min
Context & Application Review

Ishan reviews your application and confirms your goals and current situation.

5–20 min
Transformation Audit

Structured review of what's blocked you, what your body needs, and your 100-day potential.

20–35 min
Your Custom 100-Day Roadmap

A personalised plan built around your schedule and goals — yours to keep regardless of outcome.

35–45 min
Next Steps (If It's a Fit)

If it's right for both sides, Ishan outlines the program and how to start. Zero pressure otherwise.

Prepare before the call

  • 01Find a quiet spot — 45 minutes, uninterrupted
  • 02Have your laptop or phone ready for Zoom or Google Meet
  • 03Write down your 3 biggest fitness frustrations
  • 04Know your current weight and have your weekly calendar in mind
  • 05Be ready to be honest about what you've tried and what hasn't worked
Choose Your Time

Select a slot in your timezone

All times show automatically in your local timezone. If you see it, it's available. Don't wait.

⚠

Only 4 spots remain for January 2025. Once filled, next availability is April 2025.

Paste your Calendly inline widget here. Replace this entire block with the embed code:

<div class="calendly-inline-widget" data-url="https://calendly.com/ YOUR_USERNAME/strategy-call" style="min-width:320px; height:700px;"> </div> <script src="https://assets.calendly.com/ assets/external/widget.js"> </script>

→ Email + WhatsApp confirmation sent immediately after booking → Reminders at 24 hours, 1 hour, and 15 minutes before your call → To reschedule, use the link in your confirmation (4+ hours notice)

🥇×2
National Gold Medals
200+
Transformations
100
Day Program
13yr
Consulting Career
4
Countries
60-Second Video Script

What to say in your booking video

0:00 – 0:10 · Open with Validation

"If you've just submitted your application — good. That took decisiveness. Most people think about this for months and never move. The fact that you did tells me something important about you."

📍 Warm but direct. Affirms their action without hype. Sets a confident, professional tone from the first second.

0:10 – 0:25 · Reframe the Call

"This isn't a sales call. It's a 45-minute strategy session where I map your exact situation and build a 100-day roadmap with you. You'll walk away with a clear plan — whether or not we end up working together."

📍 Removes resistance. Makes the call feel like a free asset. This one framing change significantly lifts show-up rates.

0:25 – 0:42 · Expectations + Credibility

"I'll be reviewing your application before we speak. Come prepared — know your current weight, have your weekly schedule in front of you, and be ready to be honest. I built a stage-ready physique in 100 days while working full-time. I know what works for people like us."

📍 Sets mutual preparation expectations. Drops the credential naturally. Builds anticipation for the call.

0:42 – 0:55 · Real Scarcity

"I coach a small number of clients each quarter. I'm not running a subscription app — I'm personally in your corner every week, which means I can only take on a few people at a time. There are four spots left for January. They will fill."

📍 Factual, not manufactured. The constraint is real — state it clearly without pressure language.

0:55 – 1:02 · The Close

"The next 100 days are going to pass regardless. Scroll down, pick a time that works in your timezone, and I'll see you on the call."

📍 Callback to the landing page headline. Gives a clear next step. Short, direct, no embellishment needed.

Automation Logic

System flow & message templates

Form Submit
Page 2
→
Redirect
Booking Page
→
Calendly Booked
Webhook fires
→
Zapier / Make
Automation trigger
→
Email + WhatsApp
Confirmation sent
→
Reminders
24h · 1h · 15min
→
Call · Enrol
Close client

Email Templates

Email 1 · Booking Confirmed
Your strategy call with Ishan is confirmed ✓
Trigger: Immediately after Calendly booking
Hi {{first_name}}, Your strategy call is confirmed. 📅 {{call_date}} · {{call_time}} ({{timezone}}) 🔗 Join: {{zoom_link}} Before the call: → Know your current weight → Note your 3 biggest frustrations → Have your weekly schedule in mind → Find a quiet spot with good connection Reschedule (4+ hrs notice): {{reschedule_link}} See you soon, Ishan Sharma 🥇 ICN · NBA Gold Medalist
Email 2 · 24 Hours Before
Your call is tomorrow — a note from Ishan
Trigger: 24 hours before call
Hi {{first_name}}, Your call is tomorrow at {{call_time}} ({{timezone}}). I've reviewed your application. You mentioned your biggest challenge is: "{{struggle_field}}" That's a pattern I work with constantly — and it has a clear, addressable solution. We'll get into it tomorrow. 🔗 Join: {{zoom_link}} Reschedule: {{reschedule_link}} Talk tomorrow, Ishan
Email 3 · 1 Hour Before
We're on in 1 hour, {{first_name}}
Trigger: 60 minutes before call
Hi {{first_name}}, One hour away. Find a quiet spot and test your audio a few minutes early. 🔗 Join: {{zoom_link}} On today's call: → Transformation audit → Your personalised 100-day roadmap → Next steps, if it feels right See you in an hour. Ishan
Email 4 · No-Show Recovery
We missed each other — rebook link inside
Trigger: 15 mins after missed call
Hi {{first_name}}, Looks like we missed each other — no problem. If you'd still like the strategy call, rebook here: → {{reschedule_link}} Spots are limited, so I'd encourage you to book soon if you're still keen. If the timing has changed, just reply and let me know. Ishan

WhatsApp Templates

Send via WhatsApp Business API (Twilio, 360dialog) triggered by Zapier/Make. Keep short, warm, and personal.

Integration Setup

Inline widget on booking page. Configure for fit and timezone detection.

  • Create "Strategy Call — 45 min" event in Calendly
  • Set 4-hour minimum booking notice
  • Enable automatic timezone detection
  • Disable Calendly's default emails — send custom via Make
  • Enable webhook: Integrations → Webhooks → invitee.created
  • Paste inline widget code replacing the placeholder div

Make (recommended) or Zapier to send messages, reminders, and update your CRM.

  • Trigger: Calendly → New Invitee Created
  • Action 1: Send Email 1 (Gmail / ConvertKit)
  • Action 2: Send WA 1 (Twilio or 360dialog)
  • Delay: 24h before → Email 2 + WA 2
  • Delay: 1h before → Email 3 + WA 3
  • Delay: 15min before → WA 3
  • Add row to Airtable / Google Sheets CRM

Link application data from Page 2 to Calendly booking for a full client view.

  • On form submit: POST to Make/Zapier webhook
  • Store in Airtable: name, email, phone, goal, struggle, commitment, budget
  • Match booking by email → enrich CRM record
  • Pipeline stages: Applied → Booked → Called → Enrolled → No-Show
  • Disqualified → 60-day nurture email sequence
  • Use Notion or Airtable as lightweight pipeline dashboard